Accelerate your approval lifecycle with AI-powered proofing tools.
Build and run flexible workflows that suit your teams and their operations.
Organise and retrieve assets faster with the power of artificial intelligence.
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Automate compliance on all fronts with customizable rules and AI-powered checks.
Expedite packaging design and maintain creative compliance with label design software.
Automate brand and legal compliance for your assets with custom or preset checklists.
Streamline compliance and project management with AI-led spec sheets, briefs, and more!
Every asset has its history. Track and manage asset versions with ease.
Review multi-ups files during production and avoid print errors ahead of your launch.
Find digital assets using AI-powered search and improve work efficiency.
Address bottlenecks in real time and streamline project workflows to beat your deadlines by a mile.
Enhance your marketing efforts and drive higher ROI with an AI-powered creative lifecycle.
Automate and streamline brand compliance and never go off-brand again.
Eliminate product recalls and bring transparency to workflows.
Go to market faster with 100% compliant and error-free pharma packaging.
Ensure seamless compliance and collaboration to complete projects faster.
Manage labels with online proofing tools and flexible workflows to launch ahead of time.
Comply easily with alco- bev packaging regulations and streamline reviews faster.
Expedite packaging design and maintain creative compliance with our label design software.
Quickly approve packaging designs and simplify your entire artwork approval process.
Make new product launches smooth and stress-free with seamless label management
Go global effortlessly with automated workflows and label compliance.
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Discover the crucial role of brand management in building and maintaining a successful business. Learn why strong branding can improve customer loyalty, increase revenue, and more.
Boost your marketing team's success with SMART goals. Create a clear roadmap for achieving business objectives by setting specific, measurable, achievable, relevant, and time-bound goals.
Brand storytelling builds lasting connections with your customers and fosters customer loyalty, when done right. Here, we explore how brands can use brand storytelling to do just that.
Brand positioning is more than a fancy logo or tagline. It helps your target audience know what you bring to the table and why they should choose you over the rest.
As your brand grows, you will inevitably face established competitors with loyal customers. In this blog, we explore how you can set your brand apart and grab a larger share of the market.
As a small business, it's crucial to build a strong brand identity among your prospects. Learn how to nail branding right from the beginning through brand governance.
Branding and marketing may go hand in hand, but understanding their differences can help you capture a wider market. Find out what really sets them apart and how you can use it to your advantage.
Colors define the world around us in many ways and Pantone sets the tone that could define the 12 months ahead every year. Find out how your brand can lead the way with the 2023 Color of the Year.
Typefaces can go a long way towards defining your brand, which is why it's essential to make the right choice. In this blog, we explore the best and worst typefaces that could be used in branding.
Setting up a brand looking like a tough game? Here’s the ultimate brand management guide that can help you understand and launch your brand. Let’s dive in
Keep up with everything AI, brand, and creative operations.
Elevate your brand's food labeling with a comprehensive style guide. Explore step-by-step tips to ensure consistency, compliance, and captivating packaging design that resonates with consumers.
Unlock efficiency in visual quality inspection for pharmaceutical brands! Learn strategies to streamline processes, ensuring compliance and top-notch product quality in a regulated industry.
Brands that win span generations! This guide explores what makes a brand timeless & how to build one that resonates with everyone, from Gen Z to second generations.
Tired of messy marketing reviews? Automated creative workflows can streamline tasks & enhance your brand consistency. Here are 5 tips to transform workflows in your FMCG brand!
Brands face risks aplenty online! This guide gives you 10 tips on how to use technology to build a brand safety framework, mitigate risks, and protect your brand for lasting success.
In a hyper-competitive business world, standing out is crucial. Explore the concept of niche marketing and find practical steps to identify and leverage your niche market to foster customer loyalty.
Unlock the strategies behind designing a unique brand color palette that effectively communicates the key values of your brand, stirs emotions, and leaves a memorable impression on your audience.
Dive into cognitive biases and their impact on digital marketing. Learn how to leverage biases and influence customer decisions positively with real examples from leading brands.
2023's branding lessons: purpose wins, communities rule, video reigns, data matters. Feeling overwhelmed? Here’s how you can adapt, connect, and grow your brand in 2024.
In 2023, personalized marketing took flight! Brands like Toblerone & HP soared with unique campaigns. Learn how brands can collaborate and create personalized campaigns and how you can too.
Dive into sensory branding, where sight, sound, smell, taste, and touch converge to forge memorable brand connections. Discover its benefits and implementation strategies in our detailed exploration.
Explore the power of TikTok's #TikTokMadeMeBuyIt trend for beauty brands. Also, learn strategies and TikTok features brands are using to capitalize on this trend and improve sales and engagement.
Explore Rothy's remarkable journey in sustainable fashion, where recycled water bottles are transformed into chic, eco-friendly footwear. Also, Uncover their secrets to engaging conscious consumers.
Explore the vital concept of brand resilience in 2024. Discover actionable strategies to prepare your brand for a dynamic future, ensuring it thrives amidst evolving expectations and market dynamics.
First impressions matter, and your brand's typography plays a huge role. Explore 5 bold font choices for branding to make your brand stand out. Elevate your visual identity and leave a great impressi
Learn how DAM boosts brand consistency, streamlines workflows, and adapts across channels, creating a cohesive customer experience for mono, branded house, house of brands, and hybrid models.
Explore Taylor Swift's marketing brilliance and gain insights into branding strategies that can transform your brand's success. Learn from a superstar.
A classy drink like wine needs no hype. But for a wine brand, establishing in the wineries industry is essential. Find out how a wine brand makes its way to tables with the right branding strategy.
Learn how user-generated content propelled these brands to the top and harness its potential to elevate your own brand. Unleash the power of your audience.
Analyze the missteps of 6 brands in mergers and acquisitions. Learn what went wrong and prevent yourself from making the vital mistake resulting in successful integration.
Imagine the buzz a small handy action camera can create. GoPro has pulled off a successful marketing strategy to gain attention and spread the word. Read more to get inspo for your brand as well.
How do you nail your cosmetic brand in the competitive world of social media? Uncover the key strategies of top cosmetic brands on social media that could help you grow your business.
Discover cost-effective guerrilla marketing strategies that empower small businesses to thrive without breaking the bank. Elevate your marketing game.
Discover the transformative power of AI in brand strategy. Learn how to leverage AI for enhanced customer engagement and streamlined operations.
Create a brand style guide in handy inspired by these top brands. Discover how they shape and sustain a unique visual identity, paving the way for successful brand growth.
Rebranding is a massive process. The result is you either hit the jackpot or otherwise. Read about top rebranding blunders of all time and what lessons you should take away from them.
Explore the anticipated trends for 2024, revealing the innovative strategies that will define the future of the retail industry. Stay informed, stay competitive.
Holidays are the best time to plan and execute unforgettable and relatable campaigns. Gain inspiration and strategic insights to prep your brand for a successful 2024 holiday season.
'Tis the season of joy! What better way to welcome it than by executing the most memorable campaign of the century? Draw inspiration from these top Christmas Marketing ideas.
Brand voice is the emotional connection that induces your customers to take an action by speaking directly to them. But how do you find this powerful brand voice, let's read to find out?
Pulling off the best holiday shopping campaign among thousands of brands is no easy feat. Take inspiration from the top Black Friday marketing campaigns of all time to step up your game!
Over the years, we have seen some fantastic Thanksgiving campaigns that not only made our brand popular but also gave some great marketing lessons, read as we've complied them all for you.
Learn how Surreal Cereal executed a "fake" celebrity endorsement campaign that went viral, capturing the imagination of consumers and marketers alike. This blog unpacks the strategy behind the buzz.
Discover the key elements that make Spotify's marketing strategy a hit. This blog shares 5 essential takeaways that marketers can apply to their own campaigns for better results.
Logo, tagline, discounts, or collaborations? What makes a brand successful? Read and see how top 20 brand strategy examples can help build your brand strategy.
Curious to know how to ace it on social media? Explore 8 remarkable brands that have mastered social media brand uniformity, paving the way for increased recognition, trust, and engagement.
To stand out from the crowd has a lot to do. Learn how the top brands decided to ditch traditional marketing efforts and win the public hearts with disruptive marketing.
Combined a brand asset management software into your team operations? So what now? Make the most of it by sticking to a consistent brand across all platforms with these top useful BAM KPIs.
Rebranding is more than just changing your logos. Read as we discover the 5 W’s of rebranding along with 40 rebranding announcement examples that can inspire your next rebranding.
Dollar Shave Club’s witty messaging was one reason it clicked with the audience. Learn how this brand became an overnight sensation and its other branding strategies.
Want to know how to navigate your brand to success without compromising on its structure? Explore tactics to scale your business smartly and ensure great results.
Tapping into your consumers’ minds can be knotty. Build a powerful consumer goods brand that resonates with them by understanding brand psychology in the industry.
Rebranding can be a tricky road to take, as the team at X is finding out the hard way. Luckily, we have the tips and tools to make life easier for you during your own rebrand. Read on to know more!
With the Barbie world premiere right around the corner, brands have seen it as an opportunity to make the most out of it. Take a look at some of these interesting campaigns surrounded by pink power!
A central location to store and manage all your brand assets — a BAM tool is everything you need and more! Check out our list of the 50 best BAM tools and our editor's pick of the Top 10.
Have a logo in place? Using different colors on your social media and website? Well, it’s about time you have a brand toolkit. Read on to create your brand toolkit using our brand toolkit template.
Having a hard time maintaining uniformation on your social media channels? Let’s uncover five strategies on social media reputation management.
Ever wondered how to get the most out of your brand assets? Read on as we explore the concept of smart asset management practices and tools that can help you maximize your brand ROI.
Take control of your tech brand assets with our top picks for the best BAM tools in the technology industry. Improve branding, scale content creation, and maintain consistency with ease.
Looking to strengthen your brand? Don't go at it alone! Here, we'll dive into the benefits of building a community around your brand and show you how to turn your customers into loyal advocates.
To see a constant drive in market share and brand loyalty is every brand’s dream. Learn how to measure and improve your brand equity with our comprehensive guide today!
Ready to take your brand to the next level? Learn how to choose the perfect BAM software to skyrocket your success and leave the competition scratching their heads.
Enhance your marketing campaigns by creating eye-catching visuals with this AI product launched by Open AI. Get ready to be blown away by how you can use DALL-E 2 in marketing!
Can reaching your customers in their own language lead to increased revenue? Is your brand local yet global at the same time? Let’s find out how localizing your brand can mean higher growth!
Want your brand to stand out from the rest? Follow our expert tips to create a brand positioning statement that captures the essence of your brand and drives connections with your customers.
Looking for a solution that brings your marketing team closer than ever? In this blog, we compare the best creative workflow management software for marketing teams, so you can take your pick!
Asset performance may be easy to track today, but how do you know what's making them tick? In this blog, we explore how you can do this with advanced analytics in brand asset management software.
Discover the power of brand resonance! Learn how creating an emotional connection with customers drives customer loyalty and fuels business growth.
Boost your brand awareness with our secret strategy cheat sheet! Discover proven tactics to increase visibility, connect with your audience, and grow your business.
Is your brand doing as well as you'd like? How do you know if there's room to improve? We explore all this and more as we take you through the world of brand performance. Read on to know more!
Got an interview coming up and not sure what to expect? Don't worry, we've got you covered! In this blog, you will find the top graphic designer interview questions and how you can respond to them.
Making the best impression on consumers in a competitive landscape is easier said than done. In this blog, we break down what your brand can do to ace the direct-to-consumer marketplace.
It's a highly competitive industry, but the right branding strategy can help you make your mark on the cosmetics market. In this blog, we explore what it takes to build a winning beauty brand.
Getting into a packaging design project without the right structure can add weeks to your timeline. Today, we show you how adding just a few elements to your process can streamline your project!
What if we told you some colors leave people feeling hungrier than others? Color psychology has a huge role to play in takeaway food packaging and in this blog, we show you how it works!
Want to grow your brand with the right foundation and build healthier relationships with your customers from day 1? Find out how a brand identity prism can help you get there effectively.
A logical brand architecture can make marketing and customer success much easier for your organization. Here's what it means and how you can build one.
Consumer behavior drastically changed over 2020 and 2021.. Here are 13 of the best packaging designs in 2021 that focuses on change in consumer behavior, sustainability, and inclusivity.
The right product launch can put your brand on the map. Prepare for a successful product launch with these 7 clear-cut steps. See how artwork management planning can help to accelerate launch as well
Artwork management software that will transform the way your teams manage artwork & help you efficiently design artwork for your brand packaging. Here's how.
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