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An attractive and clear packaging design is key to sales. Use the 4C principles (clarity, creativity, consistency, consumer-centricity) to create effective packaging.
Olipop or Poppi? Get ready to open your favorite can with a ‘pop’! Discover what makes each brand's packaging stand out and which design best resonates with consumers in this article.
Discover tips for crafting captivating food packaging. This guide covers essential factors, strategic elements, and automation tools to make your products stand out.
Learn how packaging design influences brand perception and builds a strong brand identity. Discover key elements like brand recognition, personality, quality, and emotional connection.
The key to hooking in your consumers is a well-organized and attractive label. Here’s your guide to creating the best visual hierarchy in label designs for your upcoming projects.
Curious about how colors on labels grab attention? It’s all about color psychology! Read our blog to see how different colors can spark feelings and shape choices, with cool examples from real brands.
Explore the top premium mockup sites that cater to designers' needs, offering professionally crafted mockup templates to enhance your design projects and elevate your creative workflow.
Explore the transformative power of AI art generation with DALL-E 2 and Midjourney. Delve into their features, and benefits to make an informed decision for your creative needs.
Say hello to the hue of the year: Pantone's Peach Fuzz! This warm, inviting shade is all about optimism & playfulness. Ready to infuse your brand with its sunny vibes? Artwork Flow's got your back!
Explore the essential steps for hiring and collaborating with freelance graphic designers. From selecting the perfect talent to seamless teamwork, master the process with our expert guide.
Keep up with everything AI, brand, and creative operations.
Everybody loves Midjourney and so should brand teams! Explore the evolution of creativity and unravel another world of brand storytelling with this top generative AI tool.
Are you Team AI or Stock Photography? Times are changing and so do the daily demands in the visual content domain. So, before you answer the question, let’s see what this article holds.
As many organizations are continuing to embrace the digital age, it is safe to say that remote work is here to stay. Here's how you can manage your remote design teams at ease!
It’s raining AI everywhere and the talk of the town is that it can put graphic designers out of jobs. But is it just a myth? Read on to find out what AI in graphic design is meant for.
Personalize to leave a lasting impression on your audience. But how? Learn the impact of intelligent design software on personalized designing and how it can elevate the whole user experience.
The amount of wonders AI can bring into our lives is incredible. Here’s yet another blog on an AI-powered tool called ClipDrop and how it can help with your everyday marketing activities.
Unleash the potential of AI in graphic design! Explore cutting-edge applications, harness intelligent tools, and elevate your artistic prowess like never before.
They may be late, but Adobe's Firefly is definitely not the least among today's AI image-generation tools. In this blog, we explore the tool's unique features and how brands can make the most of them.
Discover how artificial intelligence is revolutionizing the digital landscape, enabling businesses to create stunning, personalized, and user-friendly websites that leave a lasting impression.
Can’t get enough of the AI world? Then you need to check out Stability.ai! Discover how a generative AI tool like Stability.ai can help with your creatives and marketing needs.
Want your ads to stand out on the world’s largest social media platform? Discover the latest Facebook ad sizes and specs to boost your campaigns and make a lasting impression.
We have the secret to maximizing your website’s conversion rates. Want to know more? Check out our complete guide to 11 principles of design that would make your job easier!
What can the graphic design world expect to work with in five years? In this blog, we explore all the possibilities that technology could bring to the graphic design industry in the near future.
UX design plays a crucial role in creating a memorable experience for the customer. Learn what goes into designing UX and the top 5 reasons companies invest in a good UX design.
Small changes can have a big impact and nothing typifies this better than kerning your text. Pick up on these quick tips to improve your kerning and change the way your text looks in every design.
Colors play an important role in graphic design. In this blog, we explore everything you need to know about the two most widely used color modes - RGB and CMYK - to best utilize each.
Beyond the basic functionality they offer, icons supplement your brand's personality in subtle but effective ways. Find out how you can use iconography to build a magnetic brand for your audience.
As a graphic designer, you should be able to create visuals for varied requirements, whether it is for a website or packaging. Here, we delve into the seven types of graphic design one should know.
Pastel colors have seen a resurgence in recent years, with applications across marketing and UX designs. In this blog, we explore how you can make the most of pastel colors in your designs.
If you want your logo to exude stability and structure, a square logo design might be what you're looking for. Get inspired by ten famous brands that have used square logos in their design.
The famous rule of thirds has defined most visual art pieces throughout history. Let's take a closer look at how you can make the most of it in today's graphic design landscape.
Color is crucial to design. Dominant colors pop out, whereas recessive colors fade into the background. Here, we explore how you can play around with these colors for your design and branding needs.
A retro logo is the right fit if you are inching towards a classic design. Discover the nitty-gritty when creating a retro logo and learn from the top brands who aced the retro logo style.
Design project timelines form complex landscapes that aren't often easy to navigate. In this blog, we explore effective strategies to get the most out of your design projects.
Size and scale play a significant role in shaping the message your design conveys to viewers. Discover how your designs can be geared for impact with the right application of visual hierarchy.
Your choice of color for your logo can say a lot about your brand. In this blog, we explore how the color purple in your logo can be used to express everything from luxury to spirituality.
A part of your personality goes into your designs and it's essential that you highlight this in your profile. Check out our guide to personal branding to see how you can make your work shine true.
How do you make sure your designs are consistently geared for impact? In this blog, we take you through the most commonly applied principles that will take your designs from ordinary to extraordinary.
Feel like you have what it takes to be a designer but don't know where to begin? Find out how you can get started and shape your career as a professional graphic designer today.
With brand designs driven by a purpose, it's essential to look at the visual balance before you publish. In this blog, we explore how using asymmetry and symmetry can get the best out of your designs.
2022 showed incredible strides made in the world of graphic design, but what would you need to stand out next year? In this blog, we bring you the graphic design trends that could shape up in 2023.
The best packaging designs have one thing in common — an enticing edge that instantly attracts any consumer. In this guide, we take you through what it takes to create a powerful packaging design.
It's everyone's favorite drink, but with every coffee maker vying for attention, how does your brand stand out? In this blog, we explore the science behind exceptional coffee packaging design.
If you want your new packaging design to make a splash, an unconventional approach is always likely to stand out. In this blog, we share some of the best packaging ideas to inspire your next design.
Do you make a splash with bold color combinations or take a more conventional route on your packaging? In this blog, we lay down everything you need to know about colors in packaging design.
It's the foundation stone of every packaging design, but how do you design the ideal dieline? In this blog, we take you through the process of creating an accurate dieline for your project.
Not sure where to go when you hit a creative block? In this article, learn about the top 15 packaging design websites that will help you the most in any design project.
Are you looking for a strategy to refine your team's design process? Check out our step-by-step guide to discover how you can optimize operations and polish your output at the same time!
As you dive into the world of graphic design, it will become increasingly important to speak the language to communicate ideas effectively. Here's a glossary of terms every designer needs to know.
Aesthetic packaging designs may catch the eye, but the right use of consumer psychology can transform your designs from a marketing standpoint. In this article, we show you how.
It's the first step to setting up a great brand, but not everyone gets it right the first time! In this article, we take you through everything you need to do before you start designing your logo.
An eye-catching package can add to your product value, but what does it say about your brand? In this blog, we explore the growing relationship between branding and packaging design.
In a highly competitive market, making your beverage stand out could make all the difference to your business. In this article, we show you how packaging smart can help you sell more drinks.
As we approach a busy holiday season, it's time to bring your A game to your packaging design strategy. Join us as we unwrap the best tips and tricks to get your holiday packaging right this year.
Creating a great logo is key to establishing a strong brand. But before you go ahead with your design, learn all about the 9 types of logos and which one of them would fit your business.
Getting your logo right could make all the difference to your brand's growth. In this article, you'll find some of the world's most popular logos and what you can take away from their designs.
There's beauty in sustainability and now, there's greater sustainability in packaging beauty products! Read on to explore modern beauty brands pushing the boundaries of sustainable packaging today.
What does it take for food packaging designs to stand out this year? Read our article on the trends dominating the food packaging industry and give your next design project a big boost!
Packaging is the path to getting your first sale, but how can you make them more appealing? As a designer, here are the current 16 best packaging design tools to look at in the business.
As typography styles keep evolving, it's important to evolve with them to keep your designs relevant. We pick out the top typography trends of the year to help you educate your upcoming designs.
While it's always fun to bring colors together in your design, there are some combinations that just don't work. Here are the 7 worst color combinations and how you can avoid using them.
Bring your artwork to life with the right illustration! We have curated the best free illustration websites that will help you get the best out of your next project.
Is minimalism taking the lead or is it flashy, bold colors all the way? Read this article to discover the top packaging trends taking the baby care industry by storm.
Colors are an essential component of any label and packaging design and easily influence decision-making for consumers. But, how do you get it right for your brand? Read on to know more!
Good typography is essential to a great design. In this blog, we talk about some of the top Google fonts that can take your packaging design from ordinary to extraordinary.
To celebrate International Beer Day, we bring you the most unique and happening beer label design trends to educate your own marketing strategy and beer packaging designs.
Want to know the real secret behind the designs that elicit positive emotions from consumers and encourage them to purchase your product? Read on to find out!
Every project's success hinges on how well you can deliver your message to your target audience. Read the full blog to find out how a creative brief can help you do that effectively.
Packaging is one way eCommerce websites make an emotional connection with customers. Here are the 5 best chocolate packaging designs by eCommerce stores to inspire you.
Redesigning packaging labels can be a hit or miss. Learn the best practices to redesign artwork without compromising on branding and customer retention.
Find out how you can overcome the challenges of translating labels and make sure your products sell just as well overseas and in new markets.
Thinking about growing in ecommerce using alcohol labels? In this article, we’ll discuss the points that make your alcohol labels sell while ensuring compliance
Now is the right time to move your business towards sustainability. In this article, with numbers, examples and tips, we’ll talk about how to move forward towards a greener future.
The beauty industry is evolving, and brands need to digitize the packaging artwork development to keep up with the changing landscape. It is important to find the right artwork management solution.
The color of a cosmetic product packaging is one of the most powerful design elements. Different colors communicate differently to the target audience, often helping segregate different products.
Before the pandemic, 85% of beauty products were sold in stores. In-store purchases still exist largely, but beauty brands have also shifted a large section of their operations online.
Looking for product launch inspiration? Here are 7 brands that nailed their product launches, impressed customers, and made an impact among the crowd.
Iconic fonts and typefaces help establish a product's branding. Here's an overview of how an online proofing tool such as a font finder to verify and validate fonts on packaging artwork designs.
Food containers and food labels are paramount in ensuring the safety of food products. Here's a quick read on how to elevate the customer experience through labels that appeal and offer convenience.
Proofing is an indispensable part of the product label design process, involving multiple steps & involves multiple collaborators. Here's a rundown on how your teams can remotely manage such projects.
Packaging redesigns allow brands to stay relevant, boost sales and keep up with regulatory changes. Here are 5 examples of how brands redesigned their product packaging, what you can learn from them.
Explore the latest label design trends and gain insights on how to create eye-catching labels for your products. Our blog on label design ideas provides helpful tips for effective brand representation
Artwork management is the practice of automating the processes related to artwork development. An artwork management Software helps in collaboration, artwork proofing, access to assets, approvals, etc
Are you still using a generic project management tool for your design project workflows? Read on to know why that might be causing more problems instead in your workflows & how Artwork Flow can help
Personalized packaging is making headlines. Recently, many brands have taken the custom packaging and Label Management route to elevate their customer experience. Here's some inspiration to get start.
Learn from viral marketing examples by Coca-Cola, Kitkat, Fenty Beauty, and others to gain valuable insights and create packaging designs that go viral!
Food packaging design should attract instant attention on the shelf, including virtual shelves. Here's a pre-launch packaging design checklist to get you started! Share it with your teams today!
Ecommerce packaging needs to be designed with a lot of thought. Here are 3 effective packaging design ideas for e-commerce brands to follow in 2024.
Rural markets are experiencing a boom in demand. Looking to develop packaging to launch products in rural markets? Read on to uncover 3 packaging development strategies with pro tips!
Explore the definition of rapid prototyping with advantages and best practices. Understand how rapid prototyping brands identify bottlenecks.
Develop a go-to-market strategy with packaging design strategies that'll accelerate the launch of your product. Get expert insights from our designers. Bonus: See how Chaayos did it!
Explore graphic design trends 2021 edition, and create a product graphic design that will attract customers everywhere. With global market changes post covid, this year brands can reinvent themselves!
Here's a comprehensive glossary of A-Z design & packaging terms, that will come in handy on your next big project. Bookmark this guide now!
Product packaging design is part of your branding. Know how colors of the product packaging can make or break your product’s presence in stores.
Color— a visual representation of your brand— is an integral part of product packaging. It can trigger thoughts, feelings, and emotions about your product; and, directly impact purchasing decision.