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Inside Artwork Flow
Published:
August 26, 2024
Updated:
August 26, 2024

How Artwork Flow is Automating Label Compliance with AI

Varun Baliga

How Artwork Flow is Automating Label Compliance with AI

Published:
August 26, 2024
Updated:
August 26, 2024
Varun Baliga

Highlights

Artificial intelligence has taken significant strides in recent years. From the early versions of Siri and Cortana amusing us with their natural language ‘skills’ to the advanced analytical tools driving financial decisions around the world, AI solutions are making a real impact on our lives. Not only do these solutions save time at work, but they’re also helping us make more meaningful decisions without significant effort.

Arguments for or against AI have been rinsed and rinsed again, but the fact is that AI-powered solutions are here to stay. Last year, we spoke to creative professionals across industries to understand their views on AI and its adoption. Overwhelmingly, 85% of the professionals were expecting their tasks to be AI-enabled in 2024. And with increasingly efficient tools making a splash across industries, this is not a mere trend anymore.

AI is transforming regulatory compliance operations

And how. Machine learning solutions are increasingly geared to address the complex maze of regulatory requirements around the world. In fact, even the Food and Drug Administration (FDA) is exploring the use of AI to simplify drug label reviews with the Inner City Fund. Currently under development, the solution would help the FDA’s Center for Drug Evaluation and Research to assess and review label designs to ensure compliance with the latest regulations.

In our latest report on The State of Packaging Reviews 2024, we found that over 60% of professionals across new product development (NPD), packaging innovation, and regulatory affairs teams would prefer an automated solution that could provide alerts on compliance violations during the review process.

As self-learning solutions, AI-powered systems will continue to improve in quality over time. The right combination of AI and human effort will also help reviewers reduce the risk of missing the occasional font error and ensure communication remains easy for any consumer to understand.

A fresh outlook on label compliance with Artwork Flow

With AI solutions cropping up all over, we decided to go beyond the usual fare of time savers that poured the same wine from a different bottle. Managing regulatory affairs in any industry meant balancing a diverse set of requirements that satisfied unique brand standards, met stringent guidelines, and educated consumers on all aspects of the product. With our solution, we wanted to help organizations reduce more than just the time spent reviewing labels ahead of production.

We built ComplyAI to help organizations meet the endless complexities of regulatory affairs with simplicity and efficiency, allowing teams to push the boundaries of innovation and go to market without the usual risk of recalls.

Rakesh Edavalath

Director of Product and Engineering

With ComplyAI, reviewers no longer need to maintain physical or even digital checklists to check their labels for compliance. The latest requirements for every product can be maintained in real-time on Artwork Flow, so the whole team is better equipped to maintain compliance automatically throughout the label development and review process.

Also read: The Essential Guide to AI-powered Label Compliance

The true impact of AI-powered label proofing

ComplyAI has already started showing significant results for organizations since its launch a few short months ago. Compliance checks are now completed in a fraction of the time and the complexities involved in the conventional review are mitigated with the help of advanced rules that only need to be set once.

Artwork Flow’s ability to implement different regulatory needs (with ComplyAI) has been remarkable. It has cut review time from 30 to 10 minutes and tripled our efficiency.

Wayne Kuhn,

Food Labeling Specialist

Compliance rulebooks are centralized on ComplyAI and easily accessible to the whole team. Rulebooks can be set up easily based on relevant regulations and compliance checks can be run by anyone — the results will be ready in minutes! 

Combined with Artwork Flow’s flexible project management capabilities, ComplyAI will allow teams to eliminate most redundancies from operational workflows and minimize the risk of printing non-compliant labels.

How to set up an error-proof compliance workflow

Artwork Flow’s full suite of solutions is designed to help organizations go to market with error-free labels faster than ever before. Product development teams can set up flexible workflows from end to end with minimal effort and get projects off the ground in next to no time.

Centralize your assets

From label designs to marketing collateral, store all of your files in a centralized repository powered by AI. Any file you upload will be easy to organize with automatically generated tags and extracted colors allowing you to sort files faster. You can also add advanced metadata to all of your files to organize them by campaign, project, SKU, and more depending on your requirements.

Version control on every file will ensure a clear edit history is maintained in your library. Anyone on the team can access and download the versions they need, so continuity is ensured at all times. Artwork Flow also allows you to share files externally with password protection and advanced controls to manage the visibility of key asset information, so your data is secured every time.

Manage projects efficiently

Artwork Flow’s workflow visualizer allows you to build complex workflows with ease, accounting for the unique complexities that make up your operations. Organize multiple reviews simultaneously and drive efficiency at every stage of the process.

Keep things ticking with automated notifications prompting your team throughout the project, so bottlenecks are addressed faster and timelines are maintained under all circumstances. You can also empower your team to set up replacements on their days off with a dedicated leave calendar and keep things moving without complications.

Review smarter with advanced annotations

Make every review more impactful with clear and precise feedback that leaves no room for miscommunication. Whether you’re working remotely or otherwise, Artwork Flow’s online proofing solution is designed to help you share comments with sufficient context, so nothing is left open to interpretation.

Add shapes, measure elements, read barcodes, and draw freehand to communicate changes efficiently with your team. Compare files side-by-side with a powerful print inspection mode that checks your master file against the multi-ups file you receive from your vendors, and use the overprint preview to ensure no layer errors are left on your final print files.

Automate compliance with ComplyAI

While human reviews will remain integral to the label management process, a lot of the effort can be automated today with ComplyAI’s flexible rule-building and AI-powered proofing capabilities.

You can build rules to check for everything from grammar to advanced text and image specifications with ease. Need to check for allergen claims in a particular font format? There’s a rule for that. Need to check the size and position of your logo? There’s a rule for that. ComplyAI gives you the flexibility to customize rules your way and get focused insights on your label’s compliance with the relevant regulations. 

The ability to set conditional rules further empowers you to automate complex requirements that reduce human intervention through the review process.

Conclusion

With the early versions of ComplyAI showing a significant impact on label reviews, we remain focused on expanding its capabilities and working together with brands around the world as they tackle diverse and ever-changing regulatory requirements. If you’d like to charge up your compliance workflow and give your brand more space to innovate, book a quick demo with our experts for a personalized walkthrough of the solution today!

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